When Booking Boss, a b2b software company, began working with Brand chemistry, we instantly felt a connection. The energy in the Booking Boss team is contagious, and the creativity and smarts were just too compelling for the Bc team to pass up.
Booking Boss is an online booking platform for tour, activity and attraction operators. With a number of loyal customers who loved their product, Booking Boss had organically grown to date, but needed to create greater awareness for their brand and product offering in the market to achieve the next stage of growth.
With stiff competition in the industry that had already invested aggressively in content marketing, Booking Boss realised it was time to invest. And what better time than with Series A funding?
Booking Boss’ main requirements were to: