B2B Brand and Marketing Agency, Sydney

Brand chemistry is a brand marketing agency that helps b2b brands engage, acquire and retain customers, by creating deep, human connections that move customers along their buying journey.

We start by building a crystal clear picture of your customer: who they are, what they want and why. We use this to build a powerful, distinctive brand. We then connect your customers to it through relevant, valuable content and a powerful digital experience.

We analyse every digital interaction to create the most appropriate and creative content offers with a unique, brand-driven point-of-view, to continually deepen the relationship.

Our approach combines rigorous insights and human understanding with creative ideas and artful execution.

The result?

Pure Brand chemistry.

"Brand chemistry did their homework so thoroughly, they really got under the skin of the business, showed us how we were viewed by our clients, and delivered some amazing insights about our company that we’d been too involved to see ourselves."
Manish GoklaneyDirector of Sales, Managed Services at SMS Management & Technology
"If you need great advice and brilliant solutions to your branding identity and marketing strategy, Brand Chemistry will deliver. They helped me turn a confusing mix of business names and ideas into one clear, powerful & memorable brand."
Nils Vesk, FounderNils Vesk Pty Ltd
"We were very relieved to have found Brand chemistry. It was obvious from the start that they knew their stuff, and they handled our brief with thoroughness, creativity and efficiency."
Hubert van MierloChief Executive Officer, McCloud Consulting
"I continue to be impressed with the expertise and knowledge that Brand Chemistry brings to the marketing strategies for my business."
Emma WeberDirector, Lever Learning
"Brand chemistry has crafted an authentic yet inspiring brand for Squiz. Our clients love the promise and our staff have a newfound energy driven by a clear, succinct and uniting brand vision. I look forward to closely involving Brand chemistry in the future evolution of Squiz as I frequently find myself wondering how we ever managed without them."
John-Paul SyriatowiczManaging Director, Squiz
"It was a huge sigh of relief for us when Brand chemistry took over our online marketing. They whipped everything into shape and in no time we were able to clearly see opportunities and potential for our business."
Carsten BrandtManaging Director, PMSquare

Our Specialists

Zoë Palmer

Managing Director

20 years of customer insight, uncovering hidden opportunities and using them to develop strong brands. In love with customer experience, business growth and transformation.

Andrea Hoymann

Head of Content

Analytical, creative and technical content marketer with an ex-journalist’s knack for sniffing out the right story. Passionate about helping clients connect with their customers.

Jaime Schell

Sales Enablement Specialist

With a decade of sales and strategy experience, Jaime has a deep love for growing SMEs and their pioneering front-people. The intermediary in her loves to see clients’ sales and marketing join forces, not least because it usually means more champagne.

Emma Galliott

Account Manager

Experienced marketer and word-wrangler, with a background in journalism. Loves helping clients tell their story and working together to achieve stellar inbound results.

Serena Chuan

Digital Marketing Specialist

10 years of experience in digital marketing and multimedia. Passionate about social and content and welcomes the challenge of engaging with prospects in 140 characters or less.

Gemma Fahy

Brand Journalist

With a publishing background, Gemma knows what it takes to produce a fantastic story. Creative, passionate and inquisitive, she values great writing, lateral thinking and the correct use of the semi-colon.

Beth Storck

Lead Creative

8 years’ experience in creating beautiful, human brands. Devoted to thoughtful simplicity, user-driven design and concept-driven work.

Dawn Mathis

HubSpot Developer

Dawn is our HubSpot Developer. With 20 years of IT experience, she can make it happen. She loves a challenge and providing quality work to win the praises of the customer.