“Brand chemistry did their homework so thoroughly, they really got under the skin of the business. They showed us how we were viewed by our clients, and delivered some amazing insights  that we’d been too involved to see ourselves. The positioning process and Brand chemistry’s involvement has really helped us see the wood for the trees and given us a new identity which is grounded in fact and experience."

"The Bc team has breathed life into our brand, giving us a stronger, clearer voice. And more importantly, a compelling position in the market." 

"Brand Chemistry have crafted an authentic yet inspiring brand for Squiz. Our clients love the promise and our staff have a newfound energy driven by a clear, succinct and uniting brand vision. I’ve relished the privilege of working closely with Zoe Palmer, Managing Director of Brand Chemistry. I cannot speak highly enough of her skill at effecting change under tight deadlines while all the time aligning, educating and empowering stakeholders. I look forward to closely involving Brand Chemistry in the future evolution of Squiz as I frequently find myself wondering how we ever managed without them."