Key Team Members

As with all businesses, it’s really the team at Brand Chemistry which sets us apart. Here’s a brief snapshot of the BC team. Why not drop round and meet us in person some time? If you’re lucky we might even make you a cuppa!

Zoe Palmer

ZOË is the managing director of Brand Chemistry. She completed an Honours degree in marketing and modern languages at Strathclyde Business School UK (including one year at Bocconi University in Milan, Italy), and was head-hunted to gain significant agency experience. At 25, she became the youngest ever Director of Marketing Services for an established UK brand agency. Having spent several years designing and implementing brand and marketing strategies for financial services, broadcasting, hospitality, management consulting and luxury retail clients, Zoë returned to Australia in 2003 to launch Brand Chemistry. Over the last five years she has worked with over 50 business-to-business organisations.

Darnelle Shiner

Darnelle is the Account Director at Brand Chemistry. Darnelle has almost a decade of marketing experience in generating demand and creating buzz through all mediums.
In 2004 she completed a Double Degree in Business (Marketing) Arts (Economics) at ACU North Sydney, Australia. After working as Marketing Manager then Group Marketing Manager on the client side Darnelle moved to a role in a Sydney-based online marketing agency where she has not looked back. While gaining valuable online, design and copywriting experience Darnelle also achieved her Google AdWords certification.
Her warm personality and "can do" attitude combined with her strengths in the online medium, Darnelle ensures that all client briefs are realised in a timely and effective manner.

 

Emily Mason

Based in the UK, EMILY comes from an advertising and communications background. She worked for 9 years as a multi-disciplinary suit and planner for agencies in the UK, US and Sydney, helping clients such as Sainsbury’s, Wrigley’s, Intel and Telstra.

For the last 4 years Emily has been working as a freelance consultant, providing positioning and copywriting services for medium-sized service businesses, helping them to identify what makes them unique, so they can stand head and shoulders above the competition.